Badger Connect x
The Good Game.
The platform that makes NIL easy, mitigates the risk, and helps you make more money, by offloading compliance to a third party built for it.
Skip to the demo ›We make Badger Connect easier to run, cheaper to operate, safer to scale, and more profitable, by becoming the rails underneath it.
You keep the brand, the relationships, and the upside. We absorb the operational lift, the compliance exposure, the payment plumbing, and the audit trail. That is the deal.
Five reasons
this works.
Turnkey, not "another tool to learn."
Camp registration, waivers, rosters, payouts, sponsor onboarding. All live the day we flip the switch. Your team manages relationships; we operate the back end.
Replaces or rides alongside RyzerCompliance is offloaded, legally.
The Good Game stands as a third-party entity between Badger Connect and the athlete. Clear2Join™ handles passports, waivers, IRS, NIL Go, CSC routing, insurance, age verification, background checks.
3rd-party firewallStreamlined ops mean real margin.
Fewer FTEs per camp. Faster sponsor close. Faster payouts. Better take-rate visibility. More dollars deployed per quarter, with less drag and zero paperwork bottlenecks.
Operational savingsRinse and repeat, every season.
Once the rails are set, every subsequent camp, sponsor, and payout runs through the same templates. Year one is the build; year two onward is profit. The model compounds.
Repeatable structureThink Kelley Blue Book, but for players.
Our Deal Builder generates and auto-routes sponsor deal sheets. Our valuation algorithm produces defensible, market-justified comp ranges using performance, engagement, market, role, and historical NIL data, so every deal stands up in a CSC review and every sponsor knows they are paying fair.
Patented · TGG-exclusiveOne simple rate.
Per transaction.
That is it.
NIL & Sponsor Payments
Branded deal sheets, NIL Go routing, 1099 processing, multi-state tax handling. Take-rate applied to the gross amount the sponsor pays.
Camp & Event Registrations
Camp signups, lessons, clinics, ticketing. Take-rate applied to participant payments at checkout, registration fee or program fee.
Donations & Scholarships
Donor giving widget, scholarship purchases, in-app pledges. Take-rate applied to donation flows that feed the kids-on-scholarship pipeline.
We are the Blue Book for players.
No more guessing. No more "what is this athlete actually worth?" The Good Game's algorithm gives Badger Connect a defensible, data-driven valuation for every athlete, so your deal sheets close faster, sponsors trust the number, and compliance reviews have a clean justification.
- Performance metrics (stat lines, role, depth chart)
- Engagement (followers, reach, watch-time, sentiment)
- Local and national market size, sport, and demand
- Historical NIL comps from across The Good Game ecosystem
- Auto-justification ready for CSC and NIL Go review
Wisconsin
Easy. Safe. Profitable.
Pick all three.
Easy
Plug into one platform and run camps, sponsors, athletes, donors, and reporting from the same place. No new hires. No "another tool." Just throughput.
- One login, four roles, every workflow
- White-label experience under Badger Connect
- Deal Builder plus auto deal-sheet generation
- GG, our AI assistant, drafts and routes
Safe
The Good Game is the contractually distinct third party. Compliance, payment processing, tax docs, and audit history live with us, not with the university or the collective.
- Clear2Join™ passport for every participant
- NIL Go and CSC routing, sub-5-day reporting
- 1099-NEC, trust accounts for minors
- Insurance, waivers, background checks bundled
Profitable
Per-transaction take-rate means we make money only when you make money. Operational savings plus faster sponsor close plus repeatable templates yield more dollars deployed and less burned on admin.
- Fewer FTEs per program
- Sponsor invoicing and impact dashboards
- Algorithmic valuation defends pricing
- Donor scholarship widget, a new revenue line
Offload the liability. Keep the upside.
The Good Game sits between the athlete and the institution as an independent, patented, third-party entity. Money flows through us. Compliance sits with us. The university's exposure to NCAA, CSC, IRS, and state-law risk drops dramatically, because we are the regulated counterparty.
Kansas Athletics is already live on the platform.
You do not have to take our word for any of this. KU Athletics runs its Camps and Clinics on The Good Game today. Same rails. Same compliance posture. Same operating model. Different conference, no competitive overlap with Wisconsin. Call them. Visit the live URL.
This is what "meet the team" looks like on our rails.
A two-minute look at how The Good Game runs "meet the team" experiences. Donors and sponsors in the room. Athletes credibly compensated. Compliance handled. Content captured. Renewal pre-staged. Watch how it actually goes down, then imagine it in Madison.
- Donor onboarding and tiered access handled on platform
- Athlete appearance and NIL releases routed through TGG
- Camera, content, and recap deliverables baked in
- Same model that powers our Fantasy Camp option below
Build it once.
Run it every season.
Sponsor signs
Deal Builder generates a branded deal sheet. Algorithmic valuation pre-fills the number.
Athlete clears
Clear2Join™ Passport verifies identity, age, eligibility, and tax status.
NIL Go routes
Auto-submitted to CSC within 5 business days. Audit trail attached.
Payout fires
1099-NEC, trust accounts for minors, multi-state tax handling baked in.
Receipts and ROI
Sponsor sees impact dashboard. Donor sees the kid funded. Renewal pre-staged.
The Badger
Fantasy Camp.
or 12% of event gross,
whichever is higher. Capped at $295K.
What donors actually get.
Welcome at the Kohl Center
Private reception, AD greeting, hands on the hardware. Curated guest list.
Practice with the team
Run drills with Nolan Winter, Ryan Hopkins, and current roster. Coach-led walkthroughs.
Scrimmage and locker room
Suit up. Real ref'd game. Locker-room speech. Photos that go on the office wall.
Coaches and legends dinner
Black-tie. Brian Butch and Badger alumni host. Auction. Sponsor reveals. Pledge moment.
Brunch and renewal
One-on-one time with the AD. Renewal commitments captured in-app. Goodbye gear out the door.
Turnkey execution
Our operational event partners run the whole weekend. Your staff shows up, shakes hands, and goes home.
Compliance covered
Waivers, insurance, alcohol service, athlete appearance payments, NIL releases. All routed through TGG as third party.
Donor and ticket revenue
Tiered tickets, sponsor packages, live auction, in-room pledges. All on platform with instant receipts and tax docs.
Annual flagship
Year one builds the playbook. Year two is pure profit. The same template runs in Madison, Milwaukee, Green Bay, La Crosse.
Proven traction.
Patented model.
This is not a pitch built on a model. It is a pitch built on what the platform has already delivered. Real users, real partners, a patented third-party entity model, and reporting that beats the federal deadline. Wisconsin gets to step in on a system that is already operating.
DEMO.
Sponsor signs a camp
Deal Builder generates the deal sheet, pricing pulled from the valuation algorithm. Click. Done.
Athlete clears and gets paid
Clear2Join™ Passport verifies in seconds. Payment routes through TGG as the 3rd-party entity.
Donor sees the impact
Real-time dashboard: athletes funded, camps filled, kids on scholarship. Sponsor renews next quarter.
A 90-day pilot
to make Wisconsin the model.
Wire the rails.
Stand up Badger Connect on Clear2Join™. Onboard the Sweat Equity camp series. Integrate alongside Ryzer or replace it. White-label live.
Launch the satellite.
Madison pilot camp featuring Nolan Winter and Ryan Hopkins. Sign three sponsors using Deal Builder. Issue first payouts on platform.
Scale statewide.
Green Bay, Milwaukee, La Crosse roll out. The Badger Fantasy Camp opens the donor pipeline (floor of $75K or 12%, whichever is higher, capped at $295K). Year-two template locked.